Former VP of Applied Materials Joins Innovative Solar Power Harvesting Start-upFormer VP of Applied Materials Joins Innovative Solar Power Harvesting Start-up
Hertzlia, Israel - SolarEdge Technologies, an innovative solar power harvesting start-up, today announced the appointment of Zvi Lando to the position of vice president of global sales. In this capacity, Lando will direct worldwide sales efforts for the company, which is set to unveil its highly anticipated power harvesting system this week at Intersolar Munich 2009, taking place May 27-29.
“Zvi has an impressive track record of success in the semiconductor and solar industries, involving years of work with customers and employees in North America, Asia and Europe, making him a key addition to SolarEdge’s executive team," said Guy Sella, chairman, CEO and founder of SolarEdge. "Zvi’s seasoned expertise, technical savvy and strategic relationships will benefit SolarEdge immensely as we continue to make rapid progress in sharing our power harvesting advancements with every player in the value chain: from PV panel manufacturers, to integrators, distributors and end customers.”
Mr. Lando joins SolarEdge from Applied Materials where he served as vice president, general manager of the Baccini Cell Systems (BCS) Solar Business Group. Prior to that, Mr. Lando was appointed in 2008 as the first Applied Materials general manger for the BCS division based on Applied Materials’ acquisition of Baccini Spa, the global leader in screen printing equipment for the solar industry.
Mr. Lando began his Applied Materials tenure in 1993 as a process engineer on semiconductor Chemical Vapor Deposition equipment. Along the way, he has held management positions in technology, customer service, marketing, sales and general management. From 2001 to 2007, he served as business manager of the Process Diagnostics & Control (PDC) division of Applied Materials, leading its market and revenue growth globally, and specifically, in Chinaand Japan.
“While operating in stealth mode for over two years, SolarEdge has made tremendous initial strides,” said SolarEdge VP of global sales Zvi Lando. “When considering options I was very impressed with the SolarEdge team and the holistic solution and I am thrilled to be on board.”
For more information, visit www.solaredge.com. To meet with the company during InterSolar Munich 2009, stop by Hall B4, Booth 302 from May 27-29. To schedule a demonstration with SolarEdge at the show, please contact intersolar@solaredge.com.
About SolarEdge
SolarEdge is a provider of smart, holistic PV power harvesting and monitoring solutions for maximum energy and cost efficiency. The company works with industry-leading partners to embed its active electronic solution directly into PV panels. Unlike centralized architectures that can’t optimize the power of each panel, only SolarEdge performs MPPT per panel while communicating across existing power lines for granular visibility and control. As a result, the SolarEdge systemic holistic approach provides more power from any given installation, eliminates design constraints, provides complete visibility, solves all safety issues and provides anti-theft without increasing power harvesting costs.